How much does social media management cost per month?

Short answer: A freelancer typically charges $300 to $1,500 a month for small-business social media management. A mid-tier agency service typically runs $1,500 to $3,000 a month. Enterprise-scope management runs $10,000 or more a month. The actual cost scales mostly with how many platforms are covered and how much content gets produced.

What drives the price up or down

• Number of platforms managed. Running one platform well costs less than running four.
• Content volume: how many posts per week, and whether original graphics, photography, or video are part of the scope.
• Whether posting is the only service, or planning, community management, and reporting are included too.
• Paid promotion or ad management, which is usually priced separately from organic management.

Freelancer vs. agency

A freelancer’s lower rate usually means one person handling everything for your account. An agency’s higher rate usually buys a small team, covering strategy, content creation, and account management as separate roles rather than one person doing all three.

What it costs in India specifically

The ranges above are global. In India, basic packages of 8 to 12 posts a month with light community management run Rs 15,000 to 40,000. A growth tier with strategy and 12 to 20 posts, including reels and shorts, runs Rs 40,000 to 90,000. Advanced management with paid media runs Rs 90,000 to 1,80,000.

Where Web Eventuals fits

We scope platforms and cadence per client rather than running every account the same way, and we agree the plan with you before work starts. See what’s included in our social media service.

Common questions

What is a social media content planner? A content planner brings structure and consistency to social media work: it helps keep posts aligned with your goals and your audience, scheduled in advance instead of decided the morning of.

How much does an agency charge for social media management? Typically $1,500 to $3,000 a month for mid-tier agency service. The rate mostly reflects how many platforms are covered and how much original content gets produced, not a flat fee for “social media.”